Trio Technology
Solutions for creating and selling ads
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For further information
Creator v 8 now shipping
April 30th 3, 2007
Trio Technology is pleased to announce the Australian release of Creator version 8. This release delivers a new set of features that will enhance productivity in workflows like never before.
MultiAd® Creator Professional version 8 features:
Soft Shadows: This feature opens up new creative possibilities for professional graphic designers. Users can apply a soft shadow to any element, path or graphic. Live text or text that has been converted to a path can also have a soft shadow. To create just the right special effect, users can adjust the horizontal and vertical offset as well as the radius.
Print Press Spreads: This feature revolutionizes the way users can print from Creator. Users can now reorder the Creator document to print in the exact order that is necessary for their press or local printer. In addition, Creator offers four print order options such as alternating outside-inside, alternating inside-outside, outside only or inside only. These options are also available when exporting to PDF.
Multi-Column Text: This feature divides a placed text block into the desired number of columns and allows for a user-defined gutter width. Users simply place a text block, click on a text block setting and fill in the number of columns and gutter width, and Creator will replace the original text block. This feature allows users to quickly define a space with a text block and move on immediately to formatting.
Sort: This features allows users to place a text block with information that contains names, prices or addresses, and have the option to resort that text block to accommodate a change in the desired order of the entries. Users can resort the prices or numbers in ascending or descending order. Words, such as names or addresses, can also be resorted in a different order as well. Creator provides the option to select sections of the text to resort, no matter if the sort criteria is the first word in the paragraph, the last word or any word in between.
Baseline Grid: This feature allows users to set and lock a baseline grid to improve the appearance of text when creating text in multiple columns or with multiple text blocks across the layout. The baseline is the invisible line on which letters and numbers rest. Since headlines and body copy may not share the same point size, aligning their baselines to a grid ensures that they line up across the layout. A baseline grid can be applied to a selected page or to a master spread.
Preset Sizes for 48-inch Web Presses: Based on recent trends in the newspaper industry to publish using a 48-inch Web press, Creator now provides a preset Page Size Set of SAUs for 48-inch Web presses, in addition to the 50-inch and 52-inch Page Size Sets.
Container Self-Scaling: This feature allows any element to be assigned its own individual container setting. This setting supersedes any previous setting on the tool itself. There is no need for users to go back and review or change the tool setting every time they wish to contain an item in the element. There is no need for users to remember the shortcuts to temporarily override the container tool setting. Users can simply double-click to select the element info and choose from four container settings. Combined with a matrix, this feature allows every element in the matrix to have the same container setting. This proves invaluable in speed and ease for users who wish to make a quick template and use each element as an individual container.
Contain Graphic with Place Graphic Menu: This feature saves users time when placing a graphic into a container. Users can define the element to contain and then select “Place Graphic into Container” from the Files Menu or use the shortcut for this function. The graphic chosen will then be placed directly into the container, using the predefined container settings.
For more information, including upgrade pricing on Creator version 8, please contact us
Visuals Plus 2 released
Jan 3, 2006
Trio Technology is pleased to announce the Australian release of Visuals Plus, an online publishing system aimed at advertising sales and production staff. Already used in over 100 newspapers throughout the US, Visuals Plus includes over 1000 advertising templates that can be modified or edited online with just a web browser. Ad categories include real-estate, motors, situations vacant and many others.
Easily choose an ad template then change the text or add your own pictures or logos. Press the BUILD button and see an online preview of your customised ad in just a few seconds. Click on the preview image and download a PDF of the ad for further use or review.
Visuals Plus is currently being used as a successful sales tool in many newspapers. For example Classified Ad departments are using Visuals Plus to upsell line ad customers to display ads. They can easily enter the ad information including customer details into Visuals Plus, and in just a few seconds see how that ad will look as a display ad. The ad can then be emailed to the client for approval.
With the release of Visuals Plus 2, newspapers can now upload their own templates into Visuals Plus. They can convert existing client ads into online templates. Clients can then access those online templates and make text or image changes as required, saving time and money.
For a free demonstration of Visuals Plus contact us
AdBuilder - now in QXD format
Nov 27, 2005
AdBuilder is the worlds largest content resources for newspapers and ad agencies worldwide. It contains thousands of premade ad templates, stock photos and advertorial. Previously ad formats were available in Creator format, and clients used a plug-in for Quark and InDesign top open the files. Now AdBuilder are releasing all their files in QXD (Quark format) which can also be opened in InDesign. Already there are over 10,000 QXD ads available on adBuilder.
ProMotor2 adds reverse publishing
Oct 30, 2005
ProMotor has now added Reverse Publishing, an important new feature that lets property and motor advertisers automatically create ads by downloading data from online inventory or database sites.
In the US, The Amarilo Globe News decided to use ProMotor to create a bi-monthly auto book called Drive to grab a share in the independent used vehicle dealership market. ProMotor let their dealerships create their own ads for Drive using the self-service ad creation capabilities of ProMotor. In particular, it let those dealers link to online inventory systems to download car details including photos into ProMotor.
"Along with the added control over their ads, self-service offers dealers a shorter deadline for publication. They can include updated inventory in their ads using ProMotor and their management systems because newspaper salespeople aren't taking photos, checking inventory and building and proofing ads to send to them and get back. We've taken four to five days out of the production schedule by using PM2," Leivo said.
The process also benefits the Amarillo Globe-News, he continued, because the newspaper can allot the time, energy and artistic capabilities that would have been spent on the auto book on campaigns and ad ideas for other accounts.
AdBuilder makes ad features easy
Sep 12, 2005
AdBuilder, the worlds largest content resource for newspapers has now added an important new capability for building advertising features called Section Builder. Every month AdBuilder subscribers will get access to content for 2 new ad features, including layouts, covers and advertorial. Themes include Health, Entertainment, Real-Estate, Dining, Bridal and many others. Layouts are provided in both Quark and InDesign file formats.
For a free 30 day trial of AdBuilder contact us
Making Real Estate Ads with ProMotor2
Aug 6, 2005
Interested in getting your property ad proofs done in a fraction of the time? ProMotor is an online application that lets any publisher convert existing client ads into online ad templates. Clients can then access these ads with just a web browser so they can edit the text, or change pictures or logos. Promotor makes it easier for real-estate clients to create and proof their ads and saves time and money for both clients and publishers compared to traditional methods of ad production.
For a free demonstration of ProMotor2 contact us
April 30th 3, 2007
Trio Technology is pleased to announce the Australian release of Creator version 8. This release delivers a new set of features that will enhance productivity in workflows like never before.
MultiAd® Creator Professional version 8 features:
Soft Shadows: This feature opens up new creative possibilities for professional graphic designers. Users can apply a soft shadow to any element, path or graphic. Live text or text that has been converted to a path can also have a soft shadow. To create just the right special effect, users can adjust the horizontal and vertical offset as well as the radius.
Print Press Spreads: This feature revolutionizes the way users can print from Creator. Users can now reorder the Creator document to print in the exact order that is necessary for their press or local printer. In addition, Creator offers four print order options such as alternating outside-inside, alternating inside-outside, outside only or inside only. These options are also available when exporting to PDF.
Multi-Column Text: This feature divides a placed text block into the desired number of columns and allows for a user-defined gutter width. Users simply place a text block, click on a text block setting and fill in the number of columns and gutter width, and Creator will replace the original text block. This feature allows users to quickly define a space with a text block and move on immediately to formatting.
Sort: This features allows users to place a text block with information that contains names, prices or addresses, and have the option to resort that text block to accommodate a change in the desired order of the entries. Users can resort the prices or numbers in ascending or descending order. Words, such as names or addresses, can also be resorted in a different order as well. Creator provides the option to select sections of the text to resort, no matter if the sort criteria is the first word in the paragraph, the last word or any word in between.
Baseline Grid: This feature allows users to set and lock a baseline grid to improve the appearance of text when creating text in multiple columns or with multiple text blocks across the layout. The baseline is the invisible line on which letters and numbers rest. Since headlines and body copy may not share the same point size, aligning their baselines to a grid ensures that they line up across the layout. A baseline grid can be applied to a selected page or to a master spread.
Preset Sizes for 48-inch Web Presses: Based on recent trends in the newspaper industry to publish using a 48-inch Web press, Creator now provides a preset Page Size Set of SAUs for 48-inch Web presses, in addition to the 50-inch and 52-inch Page Size Sets.
Container Self-Scaling: This feature allows any element to be assigned its own individual container setting. This setting supersedes any previous setting on the tool itself. There is no need for users to go back and review or change the tool setting every time they wish to contain an item in the element. There is no need for users to remember the shortcuts to temporarily override the container tool setting. Users can simply double-click to select the element info and choose from four container settings. Combined with a matrix, this feature allows every element in the matrix to have the same container setting. This proves invaluable in speed and ease for users who wish to make a quick template and use each element as an individual container.
Contain Graphic with Place Graphic Menu: This feature saves users time when placing a graphic into a container. Users can define the element to contain and then select “Place Graphic into Container” from the Files Menu or use the shortcut for this function. The graphic chosen will then be placed directly into the container, using the predefined container settings.
For more information, including upgrade pricing on Creator version 8, please contact us
Visuals Plus 2 released
Jan 3, 2006
Trio Technology is pleased to announce the Australian release of Visuals Plus, an online publishing system aimed at advertising sales and production staff. Already used in over 100 newspapers throughout the US, Visuals Plus includes over 1000 advertising templates that can be modified or edited online with just a web browser. Ad categories include real-estate, motors, situations vacant and many others.
Easily choose an ad template then change the text or add your own pictures or logos. Press the BUILD button and see an online preview of your customised ad in just a few seconds. Click on the preview image and download a PDF of the ad for further use or review.
Visuals Plus is currently being used as a successful sales tool in many newspapers. For example Classified Ad departments are using Visuals Plus to upsell line ad customers to display ads. They can easily enter the ad information including customer details into Visuals Plus, and in just a few seconds see how that ad will look as a display ad. The ad can then be emailed to the client for approval.
With the release of Visuals Plus 2, newspapers can now upload their own templates into Visuals Plus. They can convert existing client ads into online templates. Clients can then access those online templates and make text or image changes as required, saving time and money.
For a free demonstration of Visuals Plus contact us
AdBuilder - now in QXD format
Nov 27, 2005
AdBuilder is the worlds largest content resources for newspapers and ad agencies worldwide. It contains thousands of premade ad templates, stock photos and advertorial. Previously ad formats were available in Creator format, and clients used a plug-in for Quark and InDesign top open the files. Now AdBuilder are releasing all their files in QXD (Quark format) which can also be opened in InDesign. Already there are over 10,000 QXD ads available on adBuilder.
ProMotor2 adds reverse publishing
Oct 30, 2005
ProMotor has now added Reverse Publishing, an important new feature that lets property and motor advertisers automatically create ads by downloading data from online inventory or database sites.
In the US, The Amarilo Globe News decided to use ProMotor to create a bi-monthly auto book called Drive to grab a share in the independent used vehicle dealership market. ProMotor let their dealerships create their own ads for Drive using the self-service ad creation capabilities of ProMotor. In particular, it let those dealers link to online inventory systems to download car details including photos into ProMotor.
"Along with the added control over their ads, self-service offers dealers a shorter deadline for publication. They can include updated inventory in their ads using ProMotor and their management systems because newspaper salespeople aren't taking photos, checking inventory and building and proofing ads to send to them and get back. We've taken four to five days out of the production schedule by using PM2," Leivo said.
The process also benefits the Amarillo Globe-News, he continued, because the newspaper can allot the time, energy and artistic capabilities that would have been spent on the auto book on campaigns and ad ideas for other accounts.
AdBuilder makes ad features easy
Sep 12, 2005
AdBuilder, the worlds largest content resource for newspapers has now added an important new capability for building advertising features called Section Builder. Every month AdBuilder subscribers will get access to content for 2 new ad features, including layouts, covers and advertorial. Themes include Health, Entertainment, Real-Estate, Dining, Bridal and many others. Layouts are provided in both Quark and InDesign file formats.
For a free 30 day trial of AdBuilder contact us
Making Real Estate Ads with ProMotor2
Aug 6, 2005
Interested in getting your property ad proofs done in a fraction of the time? ProMotor is an online application that lets any publisher convert existing client ads into online ad templates. Clients can then access these ads with just a web browser so they can edit the text, or change pictures or logos. Promotor makes it easier for real-estate clients to create and proof their ads and saves time and money for both clients and publishers compared to traditional methods of ad production.
For a free demonstration of ProMotor2 contact us